How to choose keywords for your website?
Great question. Well why choose keywords at all? Won’t people find your site regardless? Maybe, but probably not. The web is huge and you want quality web traffic. For example, my dad has a short story on his website about a cruise ship, and there is a picture of a cruise ship sinking. Most of his traffic comes to the website because of the cruise ship sinking picture and not the content we want of ‘great ebooks’ firefighter ebooks’ etc.
If you haven’t chosen about 10 keywords to focus on you really need to start. These keywords should be used about 1-3% of the time on your website. More than that Google doesn’t like, less than that they won’t be noticed. These should also be the ‘anchor text‘ of your links to your site.
Here are the linking website tips.
First, your website keywords should relate to your content. Focusing on the right keywords is very important. So choose about 30 words you think relate to your content to use with the thought of narrowing it down to 10 phrases (not individual words). Or pay an SEO company to do keyword research for you. You can find this for $500 or less form reputable companies. More if you want a good company.
Second, research (if you didn’t pay someone). Make an account on Google Adwords and use their tools to find the best and least competitive keywords. Start putting these words into phrases. You don’t want to use individual words as they are highly competitive and you will probably lose.
Third, add these keywords to your site 1-3% of the time. Then make all incoming links use these keywords.
Use this html code: <a title=”best low price kindle books” href=”http://www.yatscoffbooks.com/” target=”_blank”>best low price kindle ebooks</a>
which looks like this: best low price kindle ebooks
This is a simple tip, and can be far more complicate. It definitely works on Goodreads, so use it.